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Rated 4.6 stars

Rated 4.6 stars
Shop Sale

Shop Sale
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Fancy Dress, Role Play, Beauty & Accessories
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Newborn Toys

Welcome your newest addition to the world with delightful toys, bouncers, and soothers for newborn babies from 0-12 months old. Discover adorable soft toys and plushes of beloved characters from Peter Rabbit, Winnie The Pooh, and Paddington Bear, and encourage development with activity mats and sensory toys to enrich your newborn's world.

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Toy Sale

Enjoy an extra 30% off toys, refreshed weekly with new favourites and limited-time finds — grab them before they sell out.

Pocket-money Toys

Explore pocket-money toys packed with fun, from small surprises to easy-win favourites kids will love every day.

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Arts and Crafts

Discover arts and crafts activities designed to keep kids creating for less, with plenty of fun for every budget.

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Newborn Baby Toys

Welcome your newest addition to the world with delightful toys, bouncers, and soothers for newborn babies from 0-12 months old. Discover adorable soft toys and plushes of beloved characters from Peter Rabbit, Winnie The Pooh, and Paddington Bear, and encourage development with activity mats and sensory toys to enrich your newborn's world.